Eckhardt: A Name, a Family, a Tradition
Eckhardt: From Sword to Craft to Coffee Robot The Eckhardt name carries an old idea of strength: strength at the sword’s edge. Our family crest preserves a visual link to that earlier world, with its helmet, crown and working figure. Family accounts also speak of land and water rights—parts of the history I want to […]
Read More →Collection and Details: Eckhardt Coffee Station
Discover how Eckhardt Coffee Art combines robotics, automated beverage preparation and connected management technology to create flexible service solutions for today’s hospitality, retail and public environments.
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Read More →CCTV- 匠心栏目
一千多年前,在非洲某个高原上,人们偶然发现了一种植物,其果实豆子在烧烤之后会产生浓郁的果香,其后数百年,这大自然的馈赠从欧洲走向了世界,是的,这就是全球最流行的饮品之一,咖啡的由来。我们今天来讲一讲,一个德国人和咖啡的故事
用咖啡回报这份爱:在德国,成年人每天要喝掉约两升的咖啡,厚重的咖啡文化,烙印在他们生活之中,这在今年66岁的德国人爱卡德先生身上,尤为明显。公元17世纪,爱卡德家族授封爵位,并有了自己可以传世的族徽,如今荣耀依然,生活却归于平凡。作为家族仅有的继承人之一,毕业后的爱卡德,开启了闯荡世界的旅途,在走过了大半个地球后,2002年爱卡德夫妇来到了宁波。勤奋的工作之余,教授德语,积极帮助初到宁波的外国朋友,组织聚会,买菜做饭,打太极,种花草等等这些,组成了爱卡德夫妇在宁波平淡又幸福的十数年光阴,不知不觉间,宁波变成了可以称之为家的地方,宁波也同样把他们当成自己的家人。从政府到学校,从学生到朋友,那些无私的帮助,让最艰难时候的爱卡德感受到了暖心的慰籍。在开启生命的新篇章中,这里将是他生活和事业的沃土,也承载着爱的归宿。用智能化设备制作出纯正的欧洲咖啡饮品,是拥有机械工程高级学位的爱卡德一直的梦想。站在中国快速发展的风口之上,他愿意去做一个咖啡文化的传道者,拥有出色机械智能化技术的好友郑宁成为了他实现梦想的伙伴,两人一拍即合,开始了咖啡机器人的研发工作。
Read More →Eckhardt Brand Story
Host Yao Xuesong Opening: More than a thousand years ago, on a plateau in Africa, people stumbled upon a plant whose fruit, beans, produced a rich aroma after roasting. In the following centuries, this gift of nature went from Africa to the world. Yes, this is the origin of one of the most popular beverages […]
Read More →BACKGROUND
Serving Fresh Ground Coffee has a strong dependence on stores, but due to limitations such as site size and staff requirements, coffee stores have not yet been able to achieve full coverage of different scenarios and regions Brand competition is fierce High difficulty for new brands to enter the market in the early stage Brand […]
Read More →Positioning
Currently, the only high-quality and affordable coffee chain brand in China with a bionic coffee master robot Vision To be a top coffee chain with global influence
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